{"id":295,"date":"2021-02-15T15:20:11","date_gmt":"2021-02-15T14:20:11","guid":{"rendered":"https:\/\/www.smsapi.com\/blog\/?p=295"},"modified":"2021-09-16T15:07:33","modified_gmt":"2021-09-16T13:07:33","slug":"emojis-in-sms","status":"publish","type":"post","link":"https:\/\/www.smsapi.com\/blog\/emojis-in-sms\/","title":{"rendered":"Emojis in SMS Marketing and Business Communication"},"content":{"rendered":"\n

Since a few days, you can use \u202a\u200eemoji\u202c in your SMS\u202c created and send via \u202a\u200eSMSAPI\u202c Customer Portal. Still \u2013 not many brands use such a feature, that\u2019s why it\u2019s a perfect way to differentiate your business from the competition. See how to use emoticons and emojis in SMS communication.<\/strong><\/p>\n\n\n\n\n\n\n\n

What is emoticon?<\/h2>\n\n\n\n

Emoticon \u2013 couple of letters, digits and punctuation marks that together form a new meaning<\/strong>. They mostly resemble gestures, facial expressions, animals or other things. The name is short of emotion and icon. The most popular emoticons indicate smile and different feelings, but there are also more complex ones.<\/p>\n\n\n\n

Popular emoticons examples<\/h3>\n\n\n\n
:) :( :D ;) :P XD :* :\/ <3 ^_^ ( \u0361\u00b0 \u035c\u0296 \u0361\u00b0) <\/code><\/pre>\n\n\n\n
Alleged first uses of emoticons date back to XIX century, although they weren’t called emoticons back then. It’s even hard to confirm that they were used consciously by authors. Nevertheless, among the first users were writers and even one president of the USA.<\/p>\n\n\n\n
Mobile phones and text messaging are the reasons for the surge of the emoticons<\/strong>. The limited character count of SMS led people to shorten their sentences to squeeze more meaning. <\/p>\n\n\n\n
Furthermore, emoticons help convey what is usually hard to message – emotions, hand gestures and facial expressions. With the simple \ud83d\ude09 an author can emphasize the humorous character of the message or even add hidden meaning.<\/p>\n\n\n\n
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Basics of Content Marketing in SMS Campaigns<\/a><\/blockquote>