Cookies are small text files containing a string of characters that can be placed on your computer or mobile device to identify your unique browser or device. Cookies cannot damage your computer or files on your computer. Cookies just allow a site or services to know if your computer or device has visited that site or service before. Cookies can be used to help understand how a site or service is used. Also, they help you navigate between pages more efficiently, remember your preferences, and generally improve your browsing experience.
- Enable the use of services available through the service, e.g. Authenticating cookies used to log on to the site and maintain login sessions within the site.
- Adjust the content of the website to individual preferences of the user by “remembering” the user’s chosen settings and personalizing the user interface, eg. for the selected language or region.
- Create statistics that help you understand how website users use websites, which allows better customization of the website to the users ‘ needs.
- Deliver advertising content to website users more tailored to their interests.
We also use Google Analytics, a web analytics service based on our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of Article 6 (1) f ) of GDPR) based on the Data Subject consent (Article 6 (1) a), after accepting the cookie banner. We only use Google Analytics with IP anonymization enabled. This means that the IP address of users is being shortened by Google within Member States of the European Union or in other Contracting States to the Agreement on the European Economic Area.
Google will use this information on our behalf to evaluate the users ‘ use of our online offering, to compile reports on the activities within this online offering, and to provide further information on the use of this online offer and the Internet use related services to provide us. Pseudonymous user profiles can be created from the processed data.
Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. The IP address transmitted by the user’s browser will not be merged with other Google data. Users can prevent cookies from being stored by adjusting their browser software accordingly.
Users can also prevent Google from collecting the data generated by the cookie and relating to its use of the website (including its IP address) and by using that data by Google by providing it with the data available at the following link. Download and install browser plugin http://tools.google.com/dlpage/gaoptout.
The collected data will be deleted after 12 months.