Why in the era of ubiquitous messengers and social media, brands prefer to send the most critical updates via SMS? The old standard of text messages helps public institutions, offices, and companies to effectively communicate safety and health matters. Its huge advantage is immediate, direct access, without the need for an Internet connection or application installation. Discover the applications of SMS in times of limited travel, closed stores, and remote work.

La comunicazione via SMS è molto più della semplice messaggistica orientata alle vendite. Scopri come la tua azienda può beneficiare della messaggistica automatizzata. Gli SMS commerciali sono considerati uno standard negli ambiti dell’e-commerce e dell’assistenza clienti, ma possono rivelarsi utilissimi anche in altri contesti. Di seguito, ti esporremo alcune casistiche d’utilizzo tipiche, chiarendo come sia possibile sfruttare al meglio ogni opportunità.

Las soluciones modernas se han asentado en el deporte para bien. Las novedades tecnológicas no solo están presentes en los estadios, el equipamiento y los accesorios, sino también en los bolsillos de entrenadores y jugadores. Sobre estos servicios hablo con el cofundador de ProTrainUp, una empresa que ha irrumpido con fuerza en el mercado sport IT polaco. ¡Os invitamos a leer nuestra entrevista con Tomasz Cybulski!

Why keeping your contacts base always up-to-date, with all essential data like name, sex, age or address, gives you a huge advantage when creating SMS campaigns? Because you can use that information to personalize your campaigns! Read the basic know-how on to personalize SMS messages.

SMS marketing is most often associated with bulk SMS. However, there are many sophisticated tools at its disposal worth getting acquainted with. It goes without saying that the efficiency of marketing in a particular channel depends on how well you know it. I will try to introduce not only the lesser-known SMS marketing tools, but I will also provide hints on what to use them for.