Michal Kulis

Content marketer at SMSAPI, copywriter loving photography, animation and long walks.

How SMS Marketing Works at Gino Rossi?

How SMS Marketing Works at Gino Rossi?

What’s the most important in SMS marketing? Surely, you have to remember about writing engaging content, selecting proper target group and abiding audience’s preferences and privacy. In other words, you have to abide to content and permission marketing guidelines. SMS communication conducted by Gino Rossi company is an example of consistent and well-thought multi-channel marketing.

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Record high number of 106 million mobile messages during Black Friday 2018!

Record high number of 106 million mobile messages during Black Friday 2018!

We did it again! This year we broke last year’s record of 80 million mobile messages, by sending out 106 million mobile messages during Black Friday. This marked increase in the number of messages speaks for itself – there probably is no bigger retail event in the year than Black Friday.

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