From time to time, you stumble across advertisement messages that make you say “Wow, how cool is that”. It does not always matter which channel was used but the specific way it was expressed. Nutritious, engaging & useful – those are the values your customers are waiting for. How to write such messages?
Being online means working and reacting in “on-the-fly”. And real-time marketing is used by companies to communicate with their customers on hot topics like recent events or trends that may concern them. It's also a great way of boosting a brand's reach by "riding a popularity wave". If you’re not familiar with this term – continue reading this article and find out what RTM can do for your company!
28 November, 2019
Home electronics is one of the toughest marketing branches, with so many competitors, the lowest price is no longer a deciding factor. So what is? Customer service! If you own an online store, you know how important is to keep your customer updated and engaged.
22 November, 2019
Mobile marketing utilizing bulk SMS is a very efficient mean of reaching a wide range of consumers as well as relationship building. There are certain rules you should abide by though. Following them results not only in increased conversions but also help you to refine your target groups.
15 November, 2019
When was the last time you’ve received an SMS? This morning, an hour ago, a minute ago? According to a recent study, more than 90 percent of people read their text messages just after receiving them. Just think about how could your company benefit from this exceptionally high and fast open rate?
16 October, 2019
Welcome to an interview with Robert Majer – marketing manager at Exact Systems. We talk about the modern approach to human resources management and quality control. The focus is on the speed of reaction to crises, reliability of solutions and the role of SMS communication in the company employing over 5500 controllers in factories all across Europe.