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Success StoriesLinks in SMS + Marketing Cloud = Data!
Welcome to the very first guest entry on our blog! Jan Biłyk, CEO at Laurens Coster – the company specializing in analysis, automatization and personalization of brand’s data, will walk you through the SMS campaigns based on links.
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News and ReportsBetter, faster, stronger – Business Gazelle 2018
This is the fourth time in a row when we have received the Business Gazelle award. This time, however, the prize is of exceptional importance as we have never been so highly rated. We took 52. place in the nationwide Polish ranking and 6th in the Silesian region. We have therefore jumped 210 places upwards […]
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News and ReportsWell, it happens that we broke the record again! Summary of 2018 (infographic)
The beginning of the year is a great opportunity to sum up our achievements and important events. Apparently, we have something to celebrate, our customers have sent a record amount of SMS messages: 990 million!
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SMSAPI TutorialsMigrating Away From Bower
Why? In the long-living project, I was working on, the portion of frontend javascript code was dependent on a mix of bower packages and node modules that were concatenated into a bundle using grunt. We decided to migrate away from Bower as it was an unneeded dependency. It introduced a potential security hole (which turned […]
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KnowledgeSay Hello to Permission Marketing
What’s the permission marketing and why it is so important to remember about the consent which goes further than checkboxes? It’s a matter of respect for privacy, time and common sense. Without them, you will be forever stuck on a spam heap. Finally, how can you use this knowledge in your company’s communication?
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Success StoriesHow SMS Marketing Works at Gino Rossi?
What’s the most important in SMS marketing? Surely, you have to remember about writing engaging content, selecting proper target group and abiding audience’s preferences and privacy. In other words, you have to abide to content and permission marketing guidelines. SMS communication conducted by Gino Rossi company is an example of consistent and well-thought multi-channel marketing.
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