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KnowledgeLet Him Go – Opt-out SMS as a Tool to Keep Your Database More Efficient!
It might be counterintuitive, but yes, customers will unsubscribe from your databases, both e-mail and SMS. It is a natural trend, and if you look at it from the perspective of permission marketing, it can bring more benefits than potential losses. Why?
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KnowledgeAIDA in SMS Marketing – from Awareness to Checkout
How to utilize the potential of SMS marketing at different steps of business communication?
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KnowledgeHow not push a wheelbarrow with square wheels? SMS for the Insly insurance agents
What’s the most critical part of the work of the insurance agent? According to Piotr Bartos, who has been active in the insurance sector for more than 15 years, it’s a proper work organisation. Constant and practical improvement of the customer management process is key to effective sales. In the interview, we’re showcasing Insly, a […]
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KnowledgeGetting #BackToBusiness and How to Notify Your Customer with SMS
Are you one of the companies reopening to business in the next few weeks? Staying in touch and keeping a communication flow with previous, existing, and potential customers is more important than ever. You also depend on your customers to take all precautions and be aware of staying safe and healthy for their own, yours, […]
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KnowledgeSMS marketing – 6 arguments for!
People don’t buy what you do, but why you do it – Simon Sinek said. Before you start your journey with SMS marketing you should firstly discover your “why” and set up a detailed plan with MoSes (Measures of Success). Behind your actions there should always be the reason, therefore we present 6 arguments in favor […]
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KnowledgeCrisis communication management via SMS message
Why in the era of ubiquitous messengers and social media, do brands prefer to send the most critical updates via SMS? The old standard of text messages helps public institutions, offices, and companies to effectively communicate safety and health matters. Its huge advantage is immediate, direct access, without the need for an Internet connection or […]
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