Since a few days, you can use emoji in your SMS created and send via SMSAPI Customer Portal. Still – not many brands use such a feature, that’s why it’s a perfect way to differentiate your business from the competition. See how to use emoticons and emojis in SMS communication.
15 February, 2021
The vast majority of companies do not analyze SMS marketing conversions – shows our report “SMS Communication in Poland”. Those who care about the campaigns' effectiveness measure it using the CTR (Click-through rate) of the link in the message, average sales increase or the percentage of discount codes used. What factors should be considered to call a campaign successful? Read about KPI in SMS marketing.
3 February, 2021
Welcome to the next part of the SMSAPI Do It Yourself Guide. In this episode we will explain you how easy it is to send messages from SMS gateway in the SMSAPI Customer Portal.
22 October, 2020
In the times of omnipresent technology, we receive an enormous amount of information from far and near – no matter if we want it or not. Colourful billboards, product placement while watching your favourite series or looped video full of ads – the man on the street is inundated with 100 messages a day. However, one can remember just 10% of them. There's a way to bypass the clutter.
29 July, 2020
Did you know that 61% of people check their phones within five minutes after waking up? We do shopping on public transportation, looking for discounts and checking products on Instagram - with our noses in our phones. Isn’t it a great chance to send SMS with a significant discount to help the customer to make the purchase happen? Discover 4 simple steps to begin your journey with SMS messaging!
21 July, 2020
Without a doubt, an SMS message is one of the most effective ways of communication at every stage of the purchasing process. Text messaging supports sales and customer service – as long as the campaign is well-prepared. This article is a lesson of using the potential of SMS marketing at different steps of business communication.