Knowledge
Combining SMS marketing theory and practice – discover the newest trends and business applications of A2P SMS and other mobile communication channels.
6 Mobile Marketing Strategies
The usage of mobile devices has seen a steady rise during the past years, and that trend doesn’t seem to stop.
Read moreSistema HLR (Home Location Register): valida un número de base de contactos
¿Cómo validar un número de teléfono? Conoce el sistema Home Location Register (HLR), un servicio que te permitirá comprobar los contactos en tu base de datos para desactivar los que ya no están activos. HLR lookup reduce el coste de comunicación y marketing por SMS. ¡Aprende cómo aprovechar la validación de números en tu sector!
Read moreUTM parameters in SMS campaign – monitoring in Google Analytics
Parameters, codes, tags – UTM has many names, but one thing remains the same: it is a building block of many online marketing activities. This easy-to-use system is a common source of knowledge about user behaviour. See how to implement links with UTM in your SMS campaign. Find out what it is and how can […]
Read more3 Simple Steps to Create a Unique Consumer Database for Your SMS Marketing Campaign
Have your heard about the Pareto Principle? It says that 80 percent of your business comes from 20 percent of your clients. Not knowing your customers might be the most expensive mistake you have made. To reach your target audience and multiply ROI of marketing campaings, you should build your own exclusive database.
Read moreExpert says: Customer Experience Over The Phone: Delight Your Audience
If you run a business, then you probably already know the importance of customer experience. For every company, having satisfied customers is half the battle to success. Meeting their needs both in terms of the products or services offered and customer experience will be very beneficial for business. Providing a high level of after-sales service […]
Read moreHow to Receive SMS Online? 2-Way SMS Communication (quick guide)
Texting to your clients is one thing, but did you know you can receive SMS from them as well? This quick guide is an introduction to 2-way SMS communication. You’ll learn how and where to use Long and Short codes to build engagement and increase the number of customers in your contact database. Find how […]
Read more