Knowledge

Combining SMS marketing theory and practice – discover the newest trends and business applications of A2P SMS and other mobile communication channels.

Emojis in SMS Marketing and Business Communication

Emojis in SMS Marketing and Business Communication

Since a few days you can use ‪‎emoji‬ in your SMS‬ created and send via ‪‎SMSAPI‬ customer panel. Still – not many brands use such feature, that’s why it’s a perfect way to differentiate your business from the competition. While adding emoji, remember that it uses as much as special character in SMS – so in 1 SMS with 70 characters you can put 35 emojis.

Read more
SMS Marketing en el comercio electrónico: guía fundamental

SMS Marketing en el comercio electrónico: guía fundamental

El mensaje SMS: un verdadero clásico. Podrás pensar que en el comercio electrónico moderno no hay lugar para este tipo de soluciones, pero resulta que en algunos casos termina siendo una herramienta mucho más eficaz que las demás formas de comunicación con cliente. Notificaciones instantáneas, estados de entrega y mantenimiento de conversaciones bidireccionales: ese es el […]

Read more
WhatsApp Business API – what it is, and how to use the new communication channel?

WhatsApp Business API – what it is, and how to use the new communication channel?

Discover WhatsApp Business API, a solution that will expand and upgrade your B2C communication. Read how to implement and use one of the most popular online communicators as a business solution.

Read more
Benefits of the short URLs in SMS messaging

Benefits of the short URLs in SMS messaging

Although an ordinary SMS message contains only 160 characters, you can easily add more content with short URLs.

Read more
Basics of Content Marketing in SMS Campaigns

Basics of Content Marketing in SMS Campaigns

In the times of omnipresent technology, we receive an enormous amount of information from far and near – no matter if we want it or not. Colourful billboards, product placement while watching your favourite series or looped video full of ads – the man on the street is inundated with 100 messages a day. However, one […]

Read more
4 Baby Steps to Begin with SMS Messaging

4 Baby Steps to Begin with SMS Messaging

Did you know that 61% of people check their phones within five minutes after waking up? We do shopping on public transportation, looking for discounts and checking products on Instagram – with our noses in our phones. Isn’t it a great chance to send SMS with a significant discount to help the customer to make […]

Read more