Time passes by like crazy! In a few weeks from now, we will open the Christmas gifts. Though it sounds odd, colorful baubles, reindeers and “Last Christmas” totally came into play all around. The first sign of the Christmas fever is Black Friday and Cyber Monday – between 23. and 26. of November. Your clients expect the biggest sale of the year and they are willing to spend more in your store.

In the last quarter we’ve been developing multi-language version of our website. In a short time, we have worked on additional 5 languages aside of 2 basic versions. More and more are on a horizon but there was doubt lingering if we’re covering all our text in translation.

“Merry Christmas” - such wishes were sent on December 3 in 1992 to Rica Jarvis, director of Vodafone on his Orbitel 901 from British engineer Neil Papworth. It was the first SMS sent in the history. How has this old-schooled communication channel become this popular worldwide?

Did you know that 61% of people check their phones within… 5 minutes after waking up? We do shopping on public transportation, looking for discounts and checking products on Instagram - with our noses in our phones. Isn’t it a great chance to send SMS with a great discount to help the customer to make the purchase happen? Discover 4 simple steps to begin your journey with SMS messaging!

Yes, customers will unsubscribe from your databases, both e-mail and SMS. This is a natural trend and if you look at it in the perspective of permission marketing, it can bring more benefits than potential loss. Why?

Companies operating online try various ways to defend themselves against illegal access to their clients' data. Even a very strong password, created in accordance with the guidelines required by network administrators, may not be the best weapon against online thieves. Then, multi-factor authentication including SMS verification may become the right choice to avoid data leakages.