Being online means working and reacting in “on-the-fly”. And real-time marketing is used by companies to communicate with their customers on hot topics like recent events or trends that may concern them. It's also a great way of boosting a brand's reach by "riding a popularity wave". If you’re not familiar with this term – continue reading this article and find out what RTM can do for your company!

Home electronics is one of the toughest marketing branches, with so many competitors, the lowest price is no longer a deciding factor. So what is? Customer service! If you own an online store, you know how important is to keep your customer updated and engaged.

Mobile marketing utilizing bulk SMS is a very efficient mean of reaching a wide range of consumers as well as relationship building. There are certain rules you should abide by though. Following them results not only in increased conversions but also help you to refine your target groups.

We are proudly presenting SMS Notification extension for Magento2 platform! It’s an official SMSAPI integration, available for free on the Magento Marketplace. Discover the potential of SMS communication and learn how to automate SMS Notifications in your e-commerce.

Time passes by like crazy! In a few weeks from now, we will open the Christmas gifts. Though it sounds odd, colorful baubles, reindeers and “Last Christmas” totally came into play all around. The first sign of the Christmas fever is Black Friday and Cyber Monday. Your clients expect the biggest sale of the year and they are willing to spend more in your store!

When was the last time you’ve received an SMS? This morning, an hour ago, a minute ago? According to a recent study, more than 90 percent of people read their text messages just after receiving them. Just think about how could your company benefit from this exceptionally high and fast open rate?