Why keeping your contacts base always up-to-date, with all essential data like name, sex, age or address, gives you a huge advantage when creating SMS campaigns? Because you can use that information to personalize your campaigns! Read the basic know-how on to personalize SMS messages.
Author entries: Maja Wiśniewska
SMS marketing is most often associated with bulk SMS. However, there are many sophisticated tools at its disposal worth getting acquainted with. It goes without saying that the efficiency of marketing in a particular channel depends on how well you know it. I will try to introduce not only the lesser-known SMS marketing tools, but I will also provide hints on what to use them for.
19 February, 2020
How to use SMS marketing to increase sales on Valentine's Day? SMS powered with ❤️ might be the answer if used wisely. Below you'll find everything you need to know, examples of effective text messages, campaigns, and statistics from past years.
9 January, 2020
Gym and fitness clubs are great if you want to improve your shape, reduce body fat or just increase physical fitness. Most people like to take part in fitness classes or work under the eye of a personal trainer. All those activities listed above are great if done regularly. This is when the SMS communication comes in handy!
2 January, 2020
Short, precise and valuable content? Check! Added value for the client? Ready! Content personalization? Done! Before you hit send in the Customer Portal you should take one more thing into consideration. The time of the delivery is essential and in most situations can determine the effectiveness of the whole campaign. In other words, choose your timing wisely.
12 December, 2019
From time to time, you stumble across advertisement messages that make you say “Wow, how cool is that”. It does not always matter which channel was used but the specific way it was expressed. Nutritious, engaging & useful – those are the values your customers are waiting for. How to write such messages?