Knowledge
Combining SMS marketing theory and practice – discover the newest trends and business applications of A2P SMS and other mobile communication channels.
KnowledgeCrisis communication management via SMS message
Why in the era of ubiquitous messengers and social media, do brands prefer to send the most critical updates via SMS? The old standard of text messages helps public institutions, offices, and companies to effectively communicate safety and health matters. Its huge advantage is immediate, direct access, without the need for an Internet connection or […]
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KnowledgeSMS commerciali – 4 modi per usare la messaggistica automatizzata (guida)
La comunicazione via SMS è molto più della semplice messaggistica orientata alle vendite. Scopri come la tua azienda può beneficiare della messaggistica automatizzata. Gli SMS commerciali sono considerati uno standard negli ambiti dell’e-commerce e dell’assistenza clienti, ma possono rivelarsi utilissimi anche in altri contesti. Di seguito, ti esporremo alcune casistiche d’utilizzo tipiche, chiarendo come sia […]
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KnowledgeLa unión del deporte y la IT – entrevista con Tomasz Cybulski de ProTrainUp
Las soluciones modernas se han asentado en el deporte para bien. Las novedades tecnológicas no solo están presentes en los estadios, el equipamiento y los accesorios, sino también en los bolsillos de entrenadores y jugadores. Sobre estos servicios hablo con el cofundador de ProTrainUp, una empresa que ha irrumpido con fuerza en el mercado sport […]
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KnowledgeSMS Personalization – How To? (guide)
Why keeping your contacts base always up-to-date, with all essential data like name, sex, age or address, gives you a huge advantage when creating SMS campaigns? Because you can use that information to personalize your campaigns! Read the basic know-how on to personalize SMS messages.
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Knowledge5 SMS Marketing Tools You Might Not Have Heard About
SMS marketing is most often associated with bulk SMS. However, there are many sophisticated tools at its disposal worth getting acquainted with. It goes without saying that the efficiency of marketing in a particular channel depends on how well you know it. I will try to introduce the lesser-known SMS marketing tools and provide hints […]
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KnowledgeSport and IT teamed up – interview with Tomasz Cybulski from ProTrainUp
There’s no doubt that technology is essentially a part of modern sports. Technological novelties are present everywhere: on stadiums, inside the gear and also in hands of coaches and players. The advantages of such improvements are the subject of this article. We’re talking with Tomasz Cybulski – the cofounder of ProTrainUp – company that dominated […]
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